The Democratic Party after the 1984 elections: (user search)
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  The Democratic Party after the 1984 elections: (search mode)
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Author Topic: The Democratic Party after the 1984 elections:  (Read 1999 times)
old timey villain
cope1989
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« on: March 25, 2014, 02:23:31 PM »

It was just a rebuilding period. Political parties are like brands and eventually your brand becomes stale and old fashioned. People can't easily define you and instantly know what you're about, so a competing brand takes your place.

It's like the coke and pepsi wars. Both are old, established brands that constantly compete with eachother. They each have a loyal base but compete for those consumers in the middle who could buy either one. Coke and Pepsi both take turns winning over these folks for certain periods of time through things like exciting new products or catchy advertising.

The Democrats were just in their "new coke" phase in the 80s.
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