Split-ticket voting. Contrary to popular myth, coattail effects are very rare because not everyone votes a straight party ticket.
I suspect a lot of it had to do with Santorum's strong so-con stances--it helped him win a lot of blue collar union votes around Pittsburgh and other regions.
lol no, not at all. He won because social liberals around Philadelphia did not vote for Ron Klink.
Pretty much. Though not just due to Klink being a SoCon, also because most of them didn't even know who he was (since he ran no ads there!!!)
Just look at the 96 -> 00 swing map in PA, for the presidential race:
Yes, despite the nation going from +9 Clinton to a tie in the popular vote, the Philadelphia area STILL swung to Gore. Despite this, the incompetent PA Dems forced underfunded loser Klink in, and he proceeded to lose these areas by double digits by being a SoCon just like Santorum and not running a single ad there.
As bad as the Sestak/McGinty fiasco was, nothing can top the incompetence of PA Dems in 2000.