Teddy Kennedy was gone, and they really thought that by putting Geraldine Ferraro would help them with the womens' vote. But with her husband's scandle, it just made people remember the scandles of the Carter administration.
Absent of the Ferraro husband scandles, the problems of the Carter admin, wouldn't have been put to the forefront.
What "scandals of the Carter administration"? Say what you will about Carter's political skill or his policies, but his Presidency was one of the most squeaky clean ethically in history. In fact, I would argue he was way too honest, and this ultimately cost him reelection, but that's a topic for a different thread.