Jeb Bush loses TV ad edge to Marco Rubio

[cinyc]

Jeb Bush loses TV ad edge to Marco Rubio
Rubio’s campaign is getting twice the ads for half the price of Bush’s super PAC, undercutting his rival’s cash advantage.
Politico/ Shane Goldmacher 11/17/15 05:15 AM EST

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tl;dr version: Bush's PAC ads cost much more than Rubio's campaign ads, so Rubio is getting more TV ads than Bush for less money.  PACs pay the regular rate, while campaigns get a discount.  So having a boatload of PAC money doesn't guarantee more ad time than having a ton of campaign cash.

Rubio's ad strategy seems better than Bush's, anyway, spending more in prime time to get more eyes.

[Maxwell]

The reason for Bush's campaign to exist is officially over.

[Nyvin]

It's so awesome all those Republican donors wasted all that money on Jeb's PACs!   That's some of the best news yet of this election!