Woman tries to buy birthday cake for her wife...

[Brittain33]

Is this the only place to buy a cake?  And they don't like gay people?  Seems like a perfect business opportunity for someone that isn't a bigot.

If there are only a few gay people in town, it doesn't sound like a "perfect business opportunity" unless you want to charge extortionate prices of gay customers banned from the other bakery. This baker can successfully discriminate without suffering much in the way of consequences.

[Brittain33]

Is this the only place to buy a cake?  And they don't like gay people?  Seems like a perfect business opportunity for someone that isn't a bigot.

If there are only a few gay people in town, it doesn't sound like a "perfect business opportunity" unless you want to charge extortionate prices of gay customers banned from the other bakery. This baker can successfully discriminate without suffering much in the way of consequences.

Why do you assume that only gay people would want to avoid giving their business to an anti-gay bigot?

20+ years' experience as an out gay man watching ineffective boycotts against Cracker Barrel, Exxon, state of South Carolina, etc. and knowing how this issue plays outside of liberal communities. What's your experience?

[Brittain33]

Is this the only place to buy a cake?  And they don't like gay people?  Seems like a perfect business opportunity for someone that isn't a bigot.

If there are only a few gay people in town, it doesn't sound like a "perfect business opportunity" unless you want to charge extortionate prices of gay customers banned from the other bakery. This baker can successfully discriminate without suffering much in the way of consequences.

Except for retaliation by activists.
Their yelp page is now a bunch of unbelievably awful supposed reviews by people who live hundreds of miles away.

Hmm, if any of those reviews are inauthentic the owner can work with Yelp to have them removed. I know some people think that freedom to discriminate should mean freedom to discriminate without any negative consequences; fortunately this is a pretty minor inconvenience compared to what the baker was dishing out, we can agree.