Why did McGovern lose so badly?

[PBrunsel]

Nixon was able to give Americans the image of McGovern being a big spending liberal. McGovern also fliped-flopped on Vietnam. Nixon's 1972 Campaign ammased husge sums of money. His adds appealed to the South, minorites, women, and Blue Collar Democrats.  

[PBrunsel]

Let's not forget the Democrats opposed the Emancipation Proclamation, the 13th Ammendment, the Freedmen's Bureau, and the Force Act of 1890.

In 1868, Democrat Horatio Seymoure's campaign slogan was, "This is a white man's government, let white men rule it."