About this Poll
This survey of 1,212 Virginia adults was conducted October 13th through October 15th, 2013 by The Marist Poll sponsored in partnership with NBC4 and NBC News. Adults 18 years of age and older residing in the state of Virginia were interviewed by telephone using live interviewers. Landline telephone numbers were randomly selected based upon a list of telephone exchanges from throughout the state from ASDE Survey Sampler, Inc. The exchanges were selected to ensure that each region was represented in proportion to its population. To increase coverage, this landline sample was supplemented by respondents reached through random dialing of cell phone numbers from Survey Sampling International. The two samples were then combined and balanced to reflect the 2010 Census results for age, gender, income, race, and borough. Interviews were conducted in English. Respondents in the household were selected by asking for the youngest male. Results for adults are statistically significant within ±2.8 percentage points. There are 1,082 registered voters. Results for this subset are statistically significant within ±3.0 percentage points. There are 596 likely voters defined by a probability turnout model. This model determines the likelihood respondents will vote in the 2013 election for governor based upon their chance of vote, interest in the election, and past election participation. The results for this subset are statistically significant within ±4.0 percentage points. The error margin increases for cross-tabulations.