Sorry, I misread you. The NFL wants a goody-two shoes image. The league wishes more players were like Tebow, not fewer.
Why is that? I thought baseball took up that spot as the traditional American sport. I would think there is not a lot of room in the market for that image, more for the other.
Baseball is living off of past glory, and it has long ceased to be the number one American sport. Gridiron is number one, basketball is number two, with baseball fallen to number three, tho MLB can still be considered to be the number two pro sport.
Do you think it will be #4 behind NHL eventually?
The MLS will more likely be #4 than the NHL is.
I don't know about that. Latinos seem to prefer Latin American teams & just about nobody else watches soccer.
That isn't entirely true, here in my city of Houston we have a lot of Latinos, and they mostly like the Dynamo over Latin Am. teams. Plus there's a lot of Whites at those Dynamo games.
It's probably just regional differences. When I go to hispanic restaurants, I typically see Latin American soccer on the television, with NFL being common in January. Never seen MLS there.