Make a map of the above four posters as two tickets

[Sprouts Farmers Market ✘]

Governor Goldwater (R-WA)/Senator Türkisblau (D-NM) 271
Mayor Phwezer (D-CA)/Senator L.D. Smith (D-VA) 267

The western unity ticket easily turns all the lean red states save Oregon blue despite a Mormon being in the 2 slot on the Democratic ticket while the more socially conservative Turkisblau eases fears over Goldwater losing the south - though Kentucky and West Virginia are closer than expected.

Meanwhile Smith manages to keep VA in the Dem column but cannot do enough as VP to pull the bluer NC over - the rare libertarian-leaning southern state. Goldwater alienates the Midwest and struggles more than expected in Ohio particularly, but NH is the decisive state where he plays strong and wins.