Question:

Poll Demographics

About this Poll

The scientific poll to measure candidate support and influences on the upcoming Tennessee Gubernatorial Election was conducted for WSMV-TV and WRCB-TV on October 25-27, 2010.

The survey's findings, focusing on the race for Governor, are based on a random sample of 600 registered Tennessee voters.

Live telephone interviews were conducted with voters across the entire state. The poll was designed and conducted by Crawford Johnson & Northcott, Inc., (CJ&N) a media research and consulting company based in Des Moines, Iowa.

The sample was drawn to be reflective of Tennessee demographics in terms of gender and geographic distribution of interviews by county as determined by U.S. Census data. The age distribution of respondents reflects that of registered voters in Tennessee.

The margin of error is +/- 4%.